Lesson 12: Stylistic Codes and Meaning 2
Task 1
Task 2
Select one of these adverts that you will watch closely and analyse.
Answer the following questions in full sentences.
Mise-en-scene
- Describe the advert in relation to the use of costume, setting, hair/make-up, props, facial expression/body language
- What do they connote in relation to the product?
Use of Camera
- What camera shots, angles have been used?
- Why were they used?
Representation
- List 3 words to describe how the main character(s) have been portrayed
- How has the product been represented? List 3 words?
- What is your evidence?
Target Audience
- Who is the primary audience for this advert?
- How do you know?

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